Ana Inés Jorge Artigau

Full time Professor of Creativity and Communication,
Austral University, Argentina.
Director of CIFRA (Center for Innovation of Argentina).
Research director of Worldbuilding Lab Austral.
Member of Participatory Research Lab.

Research Interests

My research interests are located at the intersection of Creativity and Communication. The common denominator between both fields taps on the importance of complex systems, a distributed cognitive process, the role of materiality and re-signifies the role of signs as entryways to new multiple worlds. I have studied these topics in case studies and in the field through the application of Worldbuilding. As I keep on immersing myself in the field, I am more and more fascinated by the importance of how we compose our lives and how Creativity helps us understand this process. My objective, in this new lab called CIFRA, is to open a space for reflection for students within the University to understand and theorize on the different stages of their lives and the impact that education has on this process. The idea is to blend theory with practice through a more interdependent view of Creativity.

Selected Publications

Jorge Artigau, A.I., Bosch, T., Trossero, I & Aguilar, F. (in press) When theory meets practice: promoting a participatory view of creativity through Worldbuilding. Journal of Creative Behavoir.

Artigau, A. J. (2022). Biografía de una caminata ecológica: análisis de las influencias de Gregory Bateson en las obras de Eliseo Verón. Austral Comunicación, 11(1), 6.

Hanson, M & Jorge Artigau (2021). Time to think: Lesson about purpose and agency from case studies. Creativity and Leraning: Contexts, Porcesses and Impact. Ed. Palgrave.

Fernández-Pedemonte, D., Casillo, F., & Jorge-Artigau, A. I. (2020). Communicating COVID-19: Metaphors We “Survive” By. Trípodos, 2(47), 145-160.

Fernández Pedemonte, D., & Jorge Artigau, A. I. (2018). Thinking pencils: a merging foundation between Gregory Bateson and Eliseo Verón. Annals of the International Communication Association, 42(2), 93-104.